Project6 redesigned and developed the Traina website from the ground up, working with the team to more fully and visually communicate the brand story and promise. We reorganized the site content more intuitively, helping users to browse rich information or quickly locate a product. We enabled secure partner log in so that partners could leverage key sales tools, integrated a new third-party store locator tool, and, most importantly built a custom ecommerce shop that syncs with their in-house inventory management tools and provides for an intuitive user experience.
The new site is packed with delicious imagery and is scaleable to Traina’s needs. Visitors enjoy an easy-to-use shopping experience and soak up a much stronger sense of the Traina family brand and the high quality of their product. Large partners can quickly find the tools and contacts they need. The updated website sets the foundation for years of growth to come.
DRK wanted an energizing site that matched the tone of its inspiring work and yet was simple to manage. Drawing from the outstanding stories and images of the organizations in the DRK portfolio, Project6 designed a longer page scrolling experience across the site to showcase individual organizations and breaking news. The architecture was simplified and streamlined to create a single, unified portfolio section that enables visitors to browse both people and organizations. In a new community section of the site, DRK’s entrepreneurs and alumni will log in to share events, news, and resources, strengthening their learning and growth. The site is built on the WordPress platform, making it simple for the DRK staff to maintain and grow.
The new website puts the power of the DRK organizations’ missions front and center, and communicates the compelling vision and important work of each organization through strong visual storytelling and insight into the entrepreneurs themselves. Users can browse the DRK portfolio to find organizations that fit their interests or search for jobs across both the organizations and other DRK partners. The site now reaches Millennials and more, seamlessly, across all devices. The result is truly transformative.
The 15th annual, international competition saw over 1200 entries from around the world including 40 out of 50 US States and 20 countries including: Australia, Bangladesh, Canada, Germany, Greenland, Hong Kong, Ireland, Italy, Malaysia, Portugal, Qatar, Russia, Singapore, Spain, Sri Lanka, Taiwan, Turkey, UK, Ukraine and Uruguay.
An international panel of judges, consisting of industry professionals with diverse backgrounds evaluated categories ranging from online advertising to mobile applications. The 2016 winning entries showcase the industry’s best interactive media solutions including web sites, mobile applications, print media, interactive displays, public exhibits, online advertising, video, email and more.
“The 2016 competition represents an outstanding execution of industry trends in terms of strategic online solutions and integrated campaigns through multiple media,” Said, Mike Sauce- Founder of the Horizon Interactive Awards. “Many of our top award winners have continued to stay on the cutting edge of technology while maintaining the high bar for visual design. We’re continuing to see web sites that harness the power of the immersive online experience while coordinating across multiple delivery channels. Design is also continuing to evolve where you are seeing an equal blend between form and function and those 2 elements are combining to deliver digital solutions that not only look fantastic but have a real purpose. It is clear that digital creatives are paying close attention to performance across all media, brand identity, user purpose and the utility of the solution.”
The Horizon Interactive Awards holds the competition each year with the winners being announced the following April.
About the Horizon Interactive Awards
In its 15th year, the Horizon Interactive Awards was created to recognize excellence in interactive media production worldwide. Since 2001, the competition has received tens of thousands of entries from many countries around the world and nearly all 50 US States. Each year, those entries are narrowed down to the “best of the best” to be recognized and promoted on and international stage for their excellence. The judging process involves a blend of the Horizon Interactive Awards advisory panel, an end user panel and an international panel of volunteer judges consisting of industry professionals. Winning entries have been dubbed the “best of the best” in the interactive media industry.